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CycleWR’s Cycling Route Effectiveness Model (CREM)

CycleWR has developed the Cycling Route Effectiveness Model (CREM) to evaluate the highest priority cycling routes in the Region. We piloted the model in Cambridge in 2021, and followed up with Kitchener in 2022 and Waterloo in 2023.

If you are curious about how the process develops a score for each potential new cycling route, read on. If you would prefer to just jump to the main conclusions, view this Powerpoint deck with maps and lists of the high priority routes in each city.

CREM Scoring Overview

The Cycling Route Effectiveness Model gives points to cycling routes in two ways: 

  1. Routes that help connect neighbourhoods to the key destinations in the city
  2. Routes that give access to specific points of interest and/or equity deserving neighbourhoods

Which Routes Did We Score?

Each of the three major cities have established cycling or active transportation Master Plans. Each city has a subset of the total plan that includes the most important routes for making connections across the city. This subset is called the Network Spine in Cambridge and Kitchener, or the Primary Network Grid in Waterloo. We included all the routes on the Network Spine/Primary Network Grid to start. We then added a few more routes that we thought might score highly, even though they were not included in the Network Spine/Primary Network Grid. We then developed a map of the Region including all these routes.


Section 1 – Connecting Neighbourhoods to Key Destinations

We started by assuming that all the routes we identified have cycling facilities built to All Ages and Abilities (AAA) standard. AAA facility types include 

  1. Off-road Multi-Use Trails (pedestrians and cyclists)
  2. Boulevard Multi-Use Trails (Multi-Use Trails beside a road – pedestrians and cyclists). 
  3. Raised (beside the road) Cycle Tracks  (cyclists only)
  4. Physically Separated (on-road) Bike Lanes (cyclists only). The physical separation must be concrete, planters or some other substantial separation. Simple painted bike lanes (even with a painted buffer or flex bollard separation) are not  considered AAA facilities. 

Then we identified the key destinations that people might want to cycle to. These included city centres, shopping malls, recreational trails and major employment areas.

We then identified the neighbourhoods that people live in (roughly 75 neighbourhoods across the Region, and even further subdivisions within those neighbourhoods).

We then looked at the “best route” to cycle from each neighbourhood to each key destination, using only the AAA routes on our map. If a specific route segment is on one of these “best routes”, it got points for making that route connection.  

For this purpose, we assumed a handful of route segments (mostly the bridges that would have to be rebuilt  to put in a AAA cycling facility) were “constrained”.  Our “best routes” were then chosen assuming they could not be used. The constrained routes were:

Waterloo 

The Northfield Drive bridge over the Conestoga Parkway  

Kitchener

  • The Victoria Street bridge over the Conestoga Parkway
  • The Ottawa Street (East) bridge over the Conestoga Parkway 

Cambridge 

  • Water Street from Park Hill Road to Concession Street – building a cycling facility would require removal of many parking spaces in Galt Core – unlikely to be approved.
  • The Guelph Avenue bridge over the Speed River

Section 2 – Points of Interest and Equity Deserving Areas

Points were awarded to routes that would give close access to various points of interest:

  1. Schools
  2. Grocery Stores
  3. Libraries
  4. Community Centres
  5. LRT Stations
  6. Hospitals
  7. Major Parks
  8. Service Ontario/Service Canada offices

We also gave points for two neighbourhood types:

  1. Low Income Areas – identified from census data (more than 35% below the Low Income Measure After Tax).
  2. Cycling Deserts – areas that are especially unsafe for cycling now, with few or no existing AAA routes and a major obstacle (e.g. a river or expressway crossing that has no AAA facility) separating them from most/all key destinations

Points were awarded for routes that give better access to Low Income Areas or Cycling Deserts. Also, routes that ended a key bottleneck such as a river or expressway crossing got extra points.

Check out IonizeWR, a campaign led by the Tri-Cities Transport Action Group (Tri-TAG), to get the ION Stage 2 project in motion. Read up on the resources linked there, and check out the different ways you can get involved.

The logo for the IonizeWR campaign run by Tritag

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Riders of all ages and abilities are welcome to jo Riders of all ages and abilities are welcome to join our Fall Community Ride.We will ride as a group from the Aud to Stanley Park, then along the Grand River and back through Idlewood, enjoying cycling facilities and community trails connecting across town. The ride will end back where it began at the Aud.The trails planned include a few steep grades, but we will ensure the group stays together, so don't worry about the pace.Sign Up on Eventbrite to let us know you are coming.
Save the date! The Ride for Refuge is a family-fri Save the date!
The Ride for Refuge is a family-friendly, in-person fundraising ride/walk held on Saturday, October 4, 2025 in support of charities that help people seeking hope, safety, and freedom.
rideforrefuge.org/kitchenercentral
Earlier this year, grr_kit decided to upgrade thei Earlier this year, grr_kit decided to upgrade their existing bike rack to improve safety and satisfy a growing demand. It's very exciting to see them helping pave the way for a more bike-friendly Waterloo Region!
Read the full story on our blog (link in bio!) to learn more about their journey and how other businesses can follow their lead. #BikeWR #WaterlooRegion #BikeFriendly
Happy Bike Month! 🚲🚲🚲It's a full month Happy Bike Month! 🚲🚲🚲It's a full month of events in KW with lots of organizations.00lwiff wrcommfdn
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kitchenerlibrary#bikemonth #activetransportation
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